Both Busch Gardens in Tampa & Williamsburg will be receiving new logos beginning in 2013. The tree is being called a “coaster tree”. It represents a tree and a coaster, which ties in with their new catch phrase for 2013 “Fun grows here”. The colors were made to represent the lush natural landscapes of all the Busch Gardens parks.
The new advertising campaign will begin airing sometime in late February for Willamsburg. Anyone see the new logo throughout Busch Gardens Tampa yet? It will also be featured on Fun Cards for the 2013 season.