Even though Holiday World’s 2014 season is only a few weeks underway, the park today begins its countdown to 2015.
“As we continue to expand our Thanksgiving section, we look for ways to tie into that theme,” says Matt Eckert, president of Holiday World & Splashin’ Safari. “Knowing the Mayflower was at sea for 66 days gave us the idea to count down the days until we announce our expansion for 2015.”
The 66-day count Holiday World’s 66DaysAtSea.com down will take place on a microsite called 66DaysAtSea.com, which is part of Holiday World’s website. Each day, a new journal entry will appear, as a mother on board the Mayflower tells of her family’s voyage to the New World in the year 1620.
The journal will culminate with the park’s announcement, on the 67th day, which will take place on July 24.
“We’re mixing our park’s themes for this announcement,” says Eckert, “as it will fall on ‘Christmas Eve in July.’ Our announcement will coincide with the start of a construction phase that would undoubtedly give away any part of the secret that still existed.”
What do you think Holiday World has up its sleeves for 2015?