Lionsgate announces “The Hunger Games: The Exhibition”
As part of its initiative to extend its global brands and franchises into new lines of business, Lionsgate (LGF), the premier next generation global content leader, will launch a U.S. tour of “The Hunger Games: The Exhibition” in summer 2015, it was announced today by Lionsgate Chief Marketing Officer Tim Palen . The state-of-the-art exhibition, which will include interactive displays of authentic costumes, props and other elements of the world of The Hunger Games, will be designed in conjunction with Thinkwell Group, one of the world’s leading theme park and location-based entertainment companies.
The first two Hunger Games films have grossed more than $1.5 billion at the worldwide box office and The Hunger Games: Catching Fire became the highest-grossing domestic release of 2013 and the 10th highest-grossing domestic release of all time. “The Hunger Games: The Exhibition” will launch several months ahead of the November 20, 2015 worldwide release of the fourth Hunger Games film, The Hunger Games: Mockingjay – Part 2, and will incorporate artifacts featured in the first three films from locations within the Capitol and the various Districts of Panem. The exhibition will be featured in major museums and institutions across the country and will be supported by a multimedia promotional effort and nationwide advance ticket sales.
Palen also announced that, as part of the studio’s commitment to expand its branded retail and merchandising operations, it has brought veteran Thinkwell executive Jenefer Brown in-house, naming her to the newly created post of Senior Vice President, Branded Attractions. Brown will not only oversee the launch of the U.S. tour of The Hunger Games exhibition but will explore additional theme park attraction and other location-based entertainment opportunities around the world for The Hunger Games franchise and the Company’s entire portfolio of branded properties.
All of this makes me wonder if we will ever see a Hunger Games type dinner show still. There have been rumors of one, but nothing officially announced. The now closed Arabian Nights building on 192 would be a perfect location for one.