Massive Harry Potter New York Store Announces Opening Date

 

Today, Harry Potter New York announced its opening the doors of its flagship store on June 3rd for a magical shopping experience. Located in the heart of New York City next to the iconic Flatiron building, fans of the Wizarding World can experience the largest collection of Harry Potter and Fantastic Beasts merchandise under one roof.

Entering the store, customers will pass under a huge model of Fawkes the Phoenix gazing down from the ceiling. Fawkes was created especially for Harry Potter New York by a team of specialist propmakers over a number of months, the impressive model weighs over 220lbs and is just one of many painstakingly detailed, handmade props, each one created to surprise and delight customers as they explore.

Stepping inside Harry Potter New York, witches, wizards and Muggles will encounter a number of exciting experiences. Fans are invited to strike their best pose at one of many photo opportunities, including posing inside a London phone box for a photo as if transporting themselves into the Ministry of Magic, or even seeing themselves as if they were inside Hagrid’s boots. For those who have always dreamed of bringing their favorite Harry Potter character to life, the interactive wand table lets them pick up a wand and put it to the test.

Harry Potter New York will incorporate digital technologies throughout the store including integration with the Harry Potter Fan Club app. Users will find a number of Enchanted Keys throughout the store that unlock exclusive behind-the-scenes facts, figures, and videos that bring the store to life

Alongside the main collection of Harry Potter and Fantastic Beasts products, fans will be able to choose from a range of brand collaborations including Spirit Jerseys, Loungefly handbags and many other fan-favorite ranges including Pottery Barn Teen.

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