Disney and Formula 1 Unite to “Fuel the Magic” at the 2025 Las Vegas Grand Prix

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Disney and Formula 1 are joining forces for a groundbreaking collaboration that brings the magic of Disney’s storytelling to the high-speed world of Formula 1. The partnership officially kicks off this November during the Las Vegas Grand Prix, where fans can expect a dazzling mix of entertainment, sports, and creativity designed to “fuel the magic.”

A Magical Debut in Las Vegas

The celebration begins with a spectacular live performance at the Fountains of Bellagio, where Mickey Mouse will take center stage for a one-of-a-kind show featuring music, pyrotechnics, and Disney Live Entertainment flair. Disney’s most beloved characters, including Minnie Mouse, Donald Duck, Daisy Duck, Goofy, and Pluto, will also appear throughout the Grand Prix weekend, bringing their signature charm to the excitement of race day.

In honor of Disney’s 70th anniversary of happiness, the Disneyland Band will perform a special rendition of the national anthem to open the race, while Mickey and Minnie will visit a local Las Vegas community event dedicated to inspiring young fans.

Immersive Fan Experiences

Ahead of the qualifying rounds, fans will have the chance to experience even more Disney magic. Mickey & Friends will join a pitlane walk experience, and select grandstand ticket holders will get an exclusive view of the F1 teams at work. This collaboration highlights a shared commitment between Disney and Formula 1 to blend sports, innovation, and storytelling in a way that connects fans across generations.

Tasia Filippatos, President of Disney Consumer Products, described the partnership as “uniting sports, pop culture, and entertainment in a way that delivers an unforgettable experience for both Mickey and Friends and F1 fans globally.”

Disney x Formula 1 Collection Launches

The partnership also includes the debut of an all-new Disney x Formula 1 merchandise line, inspired by the sleek style of the Las Vegas Grand Prix and the playful energy of Mickey & Friends. The limited-edition capsule collection will be available beginning November 8 at the F1 Las Vegas Hub Presented by American Express inside the Venetian Resort, with select items available on DisneyStore.com.

Expanding the “Fuel the Magic” Campaign

The collaboration doesn’t stop in Las Vegas. The Fuel the Magic campaign will continue into the 2026 and 2027 Formula 1 seasons, with new activations, exclusive content, and immersive digital storytelling experiences that bring Disney’s creativity to racetracks around the world.

Emily Prazer, Chief Commercial Officer of Formula 1, noted, “This partnership combines Disney’s legacy of imagination with Formula 1’s passion for innovation, giving fans of all ages a race weekend filled with creativity, entertainment, and a touch of magic.”

Fans can catch the Las Vegas Grand Prix on November 22, 2025, airing on ESPN and the ESPN App in the U.S., or through local F1 broadcasters around the globe.

A Shared Celebration of Storytelling and Speed

With its blend of family entertainment and world-class motorsport, the Disney and Formula 1 collaboration marks a new chapter in global fan experiences. Whether trackside in Las Vegas or watching from home, fans can look forward to a race weekend unlike any other, where imagination meets adrenaline and the worlds of Disney and Formula 1 come together to truly fuel the magic.